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Young People Who Rock
Getting in from an evening out with friends, a little tipsy, a lot emotional we've all been there. Most of us have regretted in the morning what we did or said the night before. But not Joanna Alberti. Such a night unintentionally turned Alberti from stylish young lady into one very successful stylish young lady.
That night the 25yearold used her insomnia to design Sophie, a fictional, whimsical character who became the face of philoSophie's , a national greetingcard and clothing business. Sophie isn't real, but what she stands for is: "Wear pumps. Take taxis"; "A strong cup of coffee and confidence can get you through the morning"; "Keep your nails painted and your hand raised."
Sophie's musings are splashed across tank tops and fine stationery that Alberti's company creates by hand. The "Sex and the City"esque mantras speak to real women. Alberti's contagious honesty, not to mention playful wit, makes her a fierce phenom in today's highly competitive design world that is nothing to regret. shoes, jewelry)? I just don't see how these cards are different from anything else on the market, despite what CNN would have us believe, and I feel like they're actually condescending to women. Maybe I care about more than shopping and how big my engagement ring is. Maybe I'm an environmental activist, an athlete, a CEO, a mother of 5 I wish philoSophie's cards would address those realities instead of the stereotypes createdand perpetuatedby these rather boring cards.
Posted By Jennifer :May 10, 2007 1:11 PM ET
I like this series a lot because it highlights young people. In Alberti's case, what you really have to look at is that she is only 25 and she's already got it going on. It's a cute set of cards whose content is subjective, but they're being sold nationwide. She should definitely be interesting to interview I'm curious about how she got there. You never really hear about what it really takes to get to where Alberti is right now except for "a lot of dedication." Cmon, give us some guidance to follow.
Posted By Jennifer :May 11, 2007 8:26 AM ET
Ugh. as others have said, Alberti's cards just encourage vapid consumerism. What's uplifting about these cards? Nothing. Just more "Sex and the City"style nonsense urging women to base their lives around shoes, fashion and men. With the exception of Haley Kilpatrick, who's actually done something noteworthy, the rest of these "Young People Who Rock" haven't done anything noteworthy. I challenge Ms. Lapin to highlight more people like Haley people who actually make a difference instead of design inane greeting cards and find waiting in line at Starbucks to be a nuisance. Otherwise, these young people just confirm what most of the older generation already thinks that we're a generation of brand nameobsessing, statusgrubbing, textmessaging robots. Report on something real and the respect will follow.
Posted By Jamie :May 18, 2007 11:27 PM ET
This comment is basically in response to "Jamie" who wrote on May 18th and others who have a lot of negative things to say. I don't think any of your faces have appeared on CNN. Alberti is a phenomenon who went from scribbling in notebooks to selling her cards countrywide in a matter of a few years. Not everyone has to like their content, but don't downgrade her success as a successful business owner at the ripe age of 25. I'm so proud of women like her. Unlike many of us who settle for your average desk job and shoot out a few kids, she is doing something different and is working her rear end off. And besides, the "sex and the city" type messsges are very popular obvioulsy you heard of the show?. I think a few people were also addicted to it. Shame on you for saying such negatve things. i'd like to hear what you were doing at 25.
Posted By Lisa :May 28, 2007 6:45 AM ET
I'm sorry Lisa, but Jamie's comment was accurate and insightful. As the rest of the comments show, some people get it and others don't. The people who do not understand always respond by attacking those who wish to speak the truth and try to help them. Too many people have been brainwashed by our modern "society" and are dangerously resistant to change. You ask what we were doing at 25, with the implication that we are in some way inferior if we were making less money or were less successful in business. Wake up! There is more in this world than money and the job you have. A 25 year old who is studying philosopy or sociology will probably end up doing much more good in this world than Sophie and her cards will ever manage.
Posted By Stars and Wipes :May 30, 2007 3:26 AM ET
Well, I do agree that people should be able to speak their minds. It boggles my brain, however, that all people have to say are negative comments. Wake up is right! The fact that people are wasting their negative energy on a subject like this is absurd. There are so many awful things going on in today's world and people just turn their heads. But when there is a short story on CNN about a young lady that is persuing her dreams, people actually have the energy to say awful things about this poor girl. I don't care for a lot of things/products out there, but I don't have time to attack people. It is all tongue and cheek anyway. I was just so shocked that everyone that said something negative was a woman. Isn't it time we be proud of one another for our fellow womans' accomplishments? Whether it be a young woman's new business or someone studying. It's still a man's world, unfortunatly. We should stop being so caddy and applaud people like Alberti that are positive role models to young business students. On another note, you insinuated that my last comment had something to do with money. On the contrary, I mentioned no such thing. I did mention "success", however. For some it may be doing well in school. Whatever. I am proud there are yound people out there that are actually doing something positive. I just think anyone that is so negative ought to be ashamed. Use your energy for better things rather than attacking someone like her. You don't have to like her work or products. I just think you should get a grip on reality on things that are worth being negative and passionate about.
Posted By Lisa :May 30, 2007 2:36 PM ET
Wow, quite a bit of commentary started by my entry. certainly wasn't intended to be so inflammatory. "Sex and the City" may be a popular show, but what is popular is not always right, and what is right is not always popular. I guarantee there are just as many women out there who reject the show's message as there are women who embrace it. It's good for a chuckle, sure, but I wouldn't emulate those women any more than I would emulate Linsday Lohan or Britney Spears. My point wasn't that Ms. Alberti has done anything wrong I just hoped a segment titled "Young People Who Rock" would strive to highlight people who have truly made a difference in society. Ms. Alberti's cards might be cute and sassy, but do they measure up against something like Haley Kilpatrick's Girl Talk or Food From the Hood or Jessica Kizorek's documentaries? Definitely not. I'm much more impressed by the latest three people that Ms. Lapin has chosen to profile. I hope she continues to move her program in that direction.
Posted By Jamie :May 30, 2007 2:54 PM ET
I think the point is getting lost here it is not that Ms. I feel that tag lines such as "Wear Pumps.
Posted By Michelle :May 31, 2007 3:29 PM ET
I hardly see how Joanna Alberti can be considered a "Young Person Who Rocks". It seems that it's all about fame. I would much rather see my children grow up to be hardworking good people than become a rich, shallow, vapid excuse for a human like so many people who are in the headlines each day for all the wrong reasons. Sorry."philoSophie" would not have appealed to me in my youth and I don't wish any of my offspring to contribute to this woman's portfolio.
Posted By Wanda :June 5, 2007 8:15 AM ET
i would never wear one of her shirts, because that just isn't my style. however. i respect that she has made a splash at a young age. i am more appalled at "lisa's" comments. quoting:"i'd like to hear what you were doing at 25. at 25 i was a married college graduate with a job. then i CHOSE to stay home and raise a family. no, it doesn't take a genius to procreate. but it takes an amazing woman to stay home and be committed to raising good kids in this day and age. alberti's accomplishments. but don't belittle mine just because your definition of success is so narrow.
Posted By julia :June 12, 2007 6:04 AM ET
Lisa, the negative comments are not just from women, and they are from people who actually want to change things for the better. Some people just don't see what is wrong with Alberti's message, and others don't see what is wrong with featuring her here. We are trying to point it out to you, to Nicole Lapin, and hopefully to some younger people who will be reading this. You see Lisa, you have a vote that counts just as much as mine. The younger people reading this will have a vote someday as well. It has become increasingly clear recently that many people are not cpable of voting in their own best interests. So here we are, making "negative" comments that could, in fact, be seen as positive. This forum asks for feedback, and so some of us are taking this opportunity to provide the feedback we feel is most appropriate.
Posted By Stars and Wipes :June 12, 2007 6:41 AM ET
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